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The collection, which coincides with the height of peach season, sprouts objects and items based on that processing: from a unique beaded salad bag to a peach keychain to a candle scented with the Asian fruit.
The inspiration behind this trendy collaboration is Sweetgreen’s peach and goat cheese salad, which features seasonal peaches, tangy goat cheese and fresh mint.
“With the return of the fan-favorite peach and goat cheese salad, we’ve collaborated with beloved brands Gohar World and Susan Alexandra on handmade, limited edition items, playing on the fun elements of all of our brands with a nod to the delicious ingredients that join our menu,” said Nathaniel Ru, co-founder and brand director of Sweetgreen.
WITHIN THE SERIES
The key piece in the collection is the beaded salad tote bag co-designed by Susan Alexandra, which, priced at $340, mimics the iconic green paper bags offered by Sweetgreen so you can take your salad from the grocery store to the table in style.
As an optional accessory, or charm to hang on your purse, they also present a peach key chain for $42.
Susan Korn -the creative director of her namesake brand Susan Alexandra- lent her dazzling identity to this collaborative series. ‘Fruit is part of the Susan Alexandra brand DNA and we hadn’t yet had the opportunity to explore one of my summer favorites: peaches,’ explains Korn. ‘I’m always going back and forth to New York and the challenge of making one of our signature bags in the image of the Sweetgreen bag was very exciting. I love the idea of combining two unique brands to create this summer’s it-bag.’
The peach-shaped candle sculpted by the surrealist tablewear brand Gohar World has just completed this exclusive collection which, like the peach and goat cheese salad, available until August 14, will only be available for a short period of time through Sweetgreen’s virtual market.
