Click here to read the Spanish version.
In response to the collective obsession with its burgers, Goiko’s smash burgers brand known as Basics by Goiko will open 15 new locations in Spain, a glimpse of the company’s intention to continue consolidating its position as the national benchmark smash burgers brand.
The sub-brand, which flourished in 2019 in a small establishment located in the Chueca neighbourhood, will thus extend its influence and its proposal, after having opened four more establishments this year in addition to its 36 dark kitchens in Madrid, Barcelona, Valencia, Alicante, Bilbao and San Sebastián.
Likewise, the opening of new stores comes hand in hand with an increase in the workforce, which went from 14 people in 2019 to triple, closing 2023 with 48 workers.
Beyond that, the brand also decided this year to reinforce its presence in the Madrid capital with the opening of a second store in the Plaza de los Cubos on Calle Princesa and a third opening in the large Plaza de Felipe II.
