{"id":207213,"date":"2023-09-12T09:15:34","date_gmt":"2023-09-12T07:15:34","guid":{"rendered":"https:\/\/www.tapasmagazine.es\/como-la-comida-se-ha-viralizado-en-el-mundo-de-la-belleza\/"},"modified":"2023-09-12T09:24:04","modified_gmt":"2023-09-12T07:24:04","slug":"how-food-has-gone-viral-in-the-beauty-world","status":"publish","type":"post","link":"https:\/\/www.tapasmagazine.es\/en\/how-food-has-gone-viral-in-the-beauty-world\/","title":{"rendered":"How food has gone viral in the beauty world"},"content":{"rendered":"\n

Click here<\/a> to read the Spanish version.<\/strong>
The latest beauty trends seem to have been encouaged through food, as a collective exploration has been carried out by everything from external brands like Hailey Bieber’s Rhode to more purely gastronomic ones like Pop Tarts.<\/p>\n\n\n\n

In this sense, new generations are entering this new era of beauty projected by TikTok in which they sport ‘cinnamon cookie butter’ hairstyles or wear ‘caf\u00e9 au lait’ makeup.<\/p>\n\n\n\n

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Back to 2000<\/h2>\n\n\n\n

It is a trend that seems to revive that decade when teenagers used to moisturize their lips with soda-flavored balms. Now, with nostalgia at the height of global culture, the trend is being reborn in a modern key through products such as Dunkin’ Donuts nail polishes or Too Faced’s Pop Tarts-inspired eyeshadow palette.<\/p>\n\n\n\n

TikTok’s beauty community is envisioning how that food-makeup connection and\/or with other beauty items becomes an effective way to better visualize what exactly we are buying.<\/p>\n\n\n

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Although the history of food and makeup is nothing new, and dates back thousands of years with scenes such as the use of berries as lip coloring in ancient Rome and Greece, or rice powder as a cosmetic ingredient in the Edo period in Japan, it is now recontextualized to give it a new meaning in the contemporary era.<\/p>\n\n\n\n

Cosmetic brands have not been slow to launch their own versions of this commercial phenomenon, naming products after foods, which also includes beauty trends and aesthetics such as the ‘latte girl’ or the ‘tomato girl’ associated with a makeup look centered on red blusher with freckles on the cheeks.<\/p>\n\n\n\n

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@marysherb<\/a>

tomato girl makeup tutorial \ud83e\udef6 #tomatogirl<\/a> #tomatogirlmakeup<\/a> #makeupaesthetic<\/a> <\/p> \u266c bad girls instrumental – \ud835\udc04\ud835\udc03\ud835\udc08\ud835\udc13\ud835\udc00\ud835\udc14\ud835\udc03\ud835\udc17\ud835\udc12 ~ \ud83c\udfa7<\/a> <\/section> <\/blockquote>