{"id":186112,"date":"2023-05-11T11:05:36","date_gmt":"2023-05-11T09:05:36","guid":{"rendered":"https:\/\/www.tapasmagazine.es\/6-anuncios-de-comida-generados-por-ia-que-alteran-la-realidad\/"},"modified":"2023-05-11T11:43:00","modified_gmt":"2023-05-11T09:43:00","slug":"6-food-commercials-generated-by-ai","status":"publish","type":"post","link":"https:\/\/www.tapasmagazine.es\/en\/6-food-commercials-generated-by-ai\/","title":{"rendered":"Six reality-altering AI-generated food commercials"},"content":{"rendered":"\n<p><strong>Click <a href=\"https:\/\/www.tapasmagazine.es\/6-anuncios-de-comida-generados-por-ia-que-alteran-la-realidad\/\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a> to read the Spanish version.<\/strong><br>The boundaries between the real and virtual worlds are increasingly blurred, constantly altering our perception of reality in a hyper-digitized era in which advertising is also experimenting with the infinite possibilities offered by artificial intelligence.<\/p>\n\n\n\n<p>The advertisers have thus configured a whole archive of surreal ads that explore the simulation generated by algorithms through these 6 culinary ads from fictitious or existing chains that are highly disconcerting.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">BEANS ARE BACK<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"BEANS ARE BACK - An AI Generated Commercial\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/janWEtil5Pw?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>This strange ad, which seems to take us into Wes Anderson&#8217;s cinematic imagination, stars two characters who express their eternal love for beans and the &#8220;productivity&#8221; they generate, amidst digitized notes of humor and sarcasm.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">PEPPERONI HUG SPOT<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-4-3 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Pepperoni Hug Spot - AI Made TV Commercial\" width=\"640\" height=\"480\" src=\"https:\/\/www.youtube.com\/embed\/qSewd6Iaj6I?start=1&#038;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>This clearly Pizza Hut-inspired spot captures the magic of pizza in a fictional restaurant called &#8220;Pepperoni Hug&#8221; in which the digital creator or AI explorer behind it generates an entire set design in which a cast of disfigured personalities happily eat pizzas while a chef prepares them in an unusual way.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u201cSYNTHETIC SUMMER\u201d<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/www.youtube.com\/watch?v=YlY-iNrqFDo\n<\/div><\/figure>\n\n\n\n<p>The &#8220;Synthetic Summer&#8221; party is projected as a meeting we would all like to attend, until the moment when the bottles, faces and shapes start to deform and multiply. A disturbing meeting digitally created by Chris Boyle and Helen Powe, from the London-based production company Private Island, which deconstructs all the tropes of the typical beer commercial through a gloomy and disconcerting version.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">HEINZ A.I KETCHUP<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Heinz A.I. Ketchup\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/LFmpVy6eGXs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>This Heinz ad takes us to the world of AI art generators such as Dall-e from a succession of words and artistic movements with which, beyond objects or other foods, a Heinz bottle is &#8220;hacked&#8221; from the word &#8220;KETCHUP&#8221;. One that will end up being transformed into works of art from different currents such as Renaissance or Impressionism.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">PIZZA NUGGETS <\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Pizza Nuggets Ad 1993 (Found Footage) - AI Made\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/Zrg4t3_PdLM?start=1&#038;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Pizza Nuggets is presented as a commercial that evokes the snack ads of the early 90s. This fictional brand generates a whole surreal universe revolving around pizza, in which teenagers are given the chance to eat pizza and chicken nuggets at school. Yet, what seemed to be a dream quickly turns into a dystopia when giant monsters made of pizzas and nuggets appear, invading and destroying the city.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">BURGER BLAST<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Burger Blast Ad 1995 - AI Generated Commercial\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/0bJ_kO12f-I?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>&#8220;Burger Blast&#8221; is the TV commercial that takes us into a parallel reality altered by algorithms. In this simulation, which seems to have been constructed from plasteline, the caricatured &#8220;actors&#8221; disfigure themselves in slow motion while euphorically eating the brand&#8217;s hamburgers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Click here to read the Spanish version.The boundaries between the real and virtual worlds are increasingly blurred, constantly altering our perception of reality in a hyper-digitized era in which advertising is also experimenting with the infinite possibilities offered by artificial intelligence. The advertisers have thus configured a whole archive of surreal ads that explore the [&hellip;]<\/p>\n","protected":false},"author":285,"featured_media":186016,"comment_status":"open","ping_status":"closed","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[15802,1],"tags":[],"class_list":["post-186112","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-sin-categorizar","cat-15802-id","cat-1-id"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Six reality-altering AI-generated food commercials - Tapas<\/title>\n<meta name=\"description\" content=\"Click here to read the Spanish version.The boundaries between the real and virtual worlds are increasingly blurred, constantly altering our perception of\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.tapasmagazine.es\/en\/6-food-commercials-generated-by-ai\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Six reality-altering AI-generated food commercials - 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