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From supermarket shelves to the world. Heinz has teamed up with lifestyle brand Herschel Supply to surprise its fans with a stylish, minimalist, and exquisite travel accessory. A suitcase that pays tribute to ketchup lovers, who fill their suitcases with bottles and packets of the condiment to take with them wherever they go.
The Heinz x Herschel Supply collection reinterprets two of Herschel’s best-selling models: the medium and large suitcases from the Herschel Heritage Hardshell design.
Heinz‘s signature red color adorns both pieces of luggage with details inspired by ketchup packets, such as the “break here” indication in the corner. For an extra touch of flavor, the suitcase is lined with a print featuring the brand’s ketchup packets and accented with other key elements such as a luggage tag with a Heinz ketchup packet and a custom removable belt.
This limited edition collection is now available on the Herschel Supply website, and both pieces will be sold in the United States and Canada while supplies last.
